About Ideal

Ideal is a specialist in designing and manufacturing wall-to-wall tufted carpet
for the residential market.

Ideal is a Belgian broadloom carpet manufacturer, established in 1975 and has always been a leading player in the tufting industry.
Ideal stands for service, and quality at an interesting price-setting.
Ideal markets globally a broad range of tufted carpet in PP (polypropylene), PA (polyamide), Solution Dyed Nylon and PES (polyester), in different widths and backings.
Ideal offers broadloom carpet in an extensive colour range and astonishing designs.

Ideal is part of Beaulieu International Group, a renowed international company specialized in both hard and soft flooring solutions.
Beaulieu International Group employs worldwide 4519 people, in 25 plants, 14 sales offices and distribution centres, spread across 15 countries.
In 2016, the Beaulieu International Group´s turnover amounted to €1.7 billion.

Read more about Beaulieu International Group and its brands

Our production site

Our production site is located in Wielsbeke and contains a machine park of high-performant tufting machines, allowing us to manufacture your Ideal broadloom carpet.

In our showroom we showcase no less than 80 collections

Discover also our Carus collection : designs carpets for commercial use


Ideal applies the ISO 9001 quality system.
The strength of this system lies in a clear communication and in continually improving all our processes (production, quality, sales, maintenance, logistics and development).
Each of our employees is responsible for following the agreed procedures and instructions to ensure our quality and service standards.


Ideal attaches great importance to environmental care in its daily operations.
Our ISO 14001 environmental management system allows us to manage and reduce the environmental impact of our operations.
At Ideal every employee plays an equally important role in this environmental management system and is fully aware of his or her role and responsibilities.

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